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Archive for date: August 31st, 2015

  • Advertising Migration To Digital

    Advertising Migration To Digital

    ShareInteresting graph on the migration of dollars from traditional media to digital. Standard Media Index tracked a growth of 16% in the U.S. from October to June. Both local and national television has taken the largest hit, with a drain of $1.1 billion from national TV ad dollars to $400 million in local TV and syndicate spending; followed by print ad d...

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