Difference between Digital and Television Space
When TV and YouTube host Sal Masekela asks David Droga, “What is the difference between Digital and television space,” we get a great response:
TV is like a Indy track or Formula One track. It’s predetermined, you can still put a piece of [shi*] on it or a high performance thing on it, but it’s kind of set. And Digital is like the streets out there. You can take a coastal road or an off ramp to there or there or there or you can end up driving to a dump.
The full length article raises several valuable points, “Redefining what it means for a video to go viral.” to evolving your digital storytelling to a never ending story.
Vern Nicholson has pioneered comprehensive Digital Marketing Campaigns that utilizes SEO, Social Media Engagement, Content Management and Ad Placement.
He continues to demonstrate an enormous capacity to execute and manage advertising campaigns to drive audience engagement and increase revenue opportunities for the world’s leading brands.
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