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Tag Archive for: MI Digital

  • Significantly Increase Sales With Old Email Lists

    Significantly Increase Sales With Old Email Lists

    ShareLet’s face it a lot of businesses acquired email lists of past or potential customers from online inquiries, past promotions and events. What if there was another way of effectively targeting those email lists without sending them boring emails that end up getting unopened and deleted? Well, the solution for effectively targeting stale email lists ha...

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  • The ‘Dislike’ Button has arrived

    The ‘Dislike’ Button has arrived

    ShareAfter a long wait Facebook is finally adding that ‘Dislike’ button you been asking for for some time now. “People have asked about the ‘dislike’ button for many years, and probably hundreds of people have asked about this, and today is a special day because today is the day that I actually get to say we are working on it,...

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  • Key Facebook Advertising Indicators For The Holiday Season

    Key Facebook Advertising Indicators For The Holiday Season

    ShareThe countdown to the holiday shopping season has already started for companies across the country. Even Santa Claus might agree that a comprehensive digital marketing campaign, with Facebook’s enhanced features, makes perfect sense before Black Friday 2015. Look for Facebook to continue to be the preeminent source for brand reviews and research this ...

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  • Mainstream Growth of Digital Video Consumers
  • Advertising Migration To Digital

    Advertising Migration To Digital

    ShareInteresting graph on the migration of dollars from traditional media to digital. Standard Media Index tracked a growth of 16% in the U.S. from October to June. Both local and national television has taken the largest hit, with a drain of $1.1 billion from national TV ad dollars to $400 million in local TV and syndicate spending; followed by print ad d...

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